Govt limits ad expenditure at 2pc

Published on Jan 28 2009 // Main News
Gelephu, January 28: The new regulation by the government could hamper the business sector in the country from growing as it limits the private firms not to spend more than 2 percent of their gross income on advertising. 
The private companies express worry that this would degrade the competitive power of the market as county moves ahead with open market policies. 
The government strategy is aimed at increasing revenue generation because the rule says, government has to deduct the amount spent on advertising when companies submit their account for tax payment. Bhutan News Service